Elixir Esports

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The Elixir Esports team, founded in Singapore in 2015, has established a strong brand presence in Singapore’s e-sports industry, specializing in offline venue operations, creative design, R&D, brand marketing, and event organization.

Since launching its first Bugis store in 2017, Elixir has expanded with Beauty World (2018), Lavender Flagship (2023), and Holland Village (2024). Leading industry trends, Elixir introduced e-sports halls and hotels, integrating APP-based game companionship and live streaming to enhance the hospitality sector and provide an immersive e-sports experience.

With a comprehensive brand value system covering e-sports venues, tournaments, hotel services, security, and live streaming, Elixir continues its strategic growth. Looking forward, it aims to strengthen its market position in Singapore and expand into Southeast Asia, driving the regional development of e-sports entertainment.